Optional · 1 of 3
Skills worth building
Paid advertising
Running and optimizing ad campaigns with real money behind them. A common next step.
Analytics
Building a report that shows what your work earned the business, in dollars. Rare, and it gets you promoted.
Video editing
Short video dominates every platform. Managers who can cut their own are much harder to replace.
SEO (search engine optimization)
Understanding how people find things through search as well as through feeds widens the jobs you can take.