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Skills that raise your pay

• SQL (Structured Query Language)

  Pulling your own numbers instead of waiting a week for an analyst is the fastest credibility boost available.

• Split testing

  Designing an experiment, reading the result honestly, and knowing when the result is noise.

• Technical fluency

  Enough to read an architecture diagram and understand why a request will take six weeks.

• Pricing and business models

  Product managers who understand revenue get given the products that make it.

• Writing

  The most undervalued skill in the field. A clear one-page decision document beats a 40-slide deck.