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Skills that change what you earn

• Editing your own videos

  Delivering a finished ad, not raw clips, roughly doubles what you can charge.

• Writing hooks

  Brands test many openings. Offering several versions sells.

• Reading performance data

  Creators who can show their ads sold get rehired.

• A clear niche

  Skincare, pets, apps, home goods. Brands look for someone who fits their buyer.